THE BIRTH OF THE CORPORATE MACHINE
“There are people you should be interviewing who
are far more hopeful than me,” says Meg Wheatley, author
of the paradigm-busting Leadership and the New Science.
Her eyes narrow slightly and her short-cropped red hair seems to
have a wired intensity as she gauges my response. Just a few
minutes ago at the
Shambhala Institute's Authentic Leadership
conference, she was relaxed and smiling, riffing with the small
group around her on the four karmas in Buddhism. Now, as I
explain to her the topic of my inquiry, she looks almost
forbiddingly stern. “I just think that the amount of
change that is required to make businesses work from values that
are truly sustainable—like community, health, caring,
trust—is not possible within the existing machine. The
whole system is so large and destructive.”
Her response goes to the heart of the matter—or
perhaps I should say, to the lack of heart in the matter. The
whole problem is the machine—not simply the
grinding gears of a globalizing economic system but an entire
way of thinking, or level of consciousness, that views
everything in mechanistic terms. This mindset was the catalyst
for the ingenious inventions of modernity, which catapulted a
significant portion of humanity out of the superstition and
poverty of the premodern world. The first scientists of the
Western Enlightenment—geniuses like Newton, Descartes, and
Bacon—studied nature to learn the workings of God, the
ultimate watchmaker. Over time, God dropped out of the picture
as the theory and practice of objective scientific inquiry
drained the sacred from the material world, leading to the
assumption that the entire physical world (ourselves included)
is a soulless machine. Freed from thralldom to Church dogma, we
human beings applied our God-given intelligence to creating in
our own right. This liberated creativity was the oil in the
engine of the Industrial Revolution. And the machine was the
perfect metaphor for the age.
The creative explosion of modernity led to exploration on all
fronts—and the capitalist corporation was born out of one
thrust in that exploration. Many of us may recall from history
class that the United States was settled by a corporation, the
Massachusetts Bay Company, which was chartered by King Charles I
in 1628 to colonize the New World. These commercial enterprises
came about when the ruling monarch of the most aggressively
trading nations—Holland, England, and Spain—granted
a charter for a specific purpose and length of time to merchants
who were seeking investors for global ventures that were too
costly for them to finance themselves. Nation building and
capitalism went hand in hand: in return for the charter, these
companies expanded their governments' power through
colonization, annexing resources (including slave labor) and
markets in which to sell goods.
The corporation is the financial mechanism that built the
modern world. Originally, these business entities served the
public good—creating, for example, the railroad systems
that made it possible to trade merchandise efficiently all over
the world. Because corporations were granted a charter, over
time they began to be recognized as legal entities in their own
right—legal entities that could protect investors from any
wrongdoing committed by the corporation. If these often-risky
ventures went awry, neither the investors nor the business
leaders could themselves be sued: their liability was limited to
the money that they put in, which made investing in a
corporation very attractive. However, it also made fraud very
tempting. Even the first corporations were plagued by scandal,
as unscrupulous “jobbers” (the great-great-great
granddaddy of today's stockbrokers) sold shares in fake
companies to naïve investors. Over the intervening centuries, as
capitalism took off, its purpose changed from public good to the
amassing of private wealth. The engine of capitalism, the
business corporation, gathered a tremendous momentum and power
in the nineteenth century—a time of enormous enterprise
and social inequality.
The protection of shareholders' investment became the sole
mandate of the corporation. In one legal case after another, the
courts stood on the side of capital, ruling that the
corporation's responsibility is almost exclusively to the
shareholders who own it rather than to the employees who work
within it or those outside who are affected by it. Now, with
markets wired around the world, the pressures of stock buying
and selling place a ceaseless demand on publicly traded
corporations for short-term profits via dividends or higher
stock prices. This legal mandate to earn profit for
owners/shareholders is the reason so many corporations seek
cheap labor overseas, abandoning the towns and communities where
they were founded. Short-term profit drives large corporations
to buy up small companies and inventions that
“threaten” them with potentially costly
change—and then do nothing with those inventions
themselves. It's the reason British Petroleum, which is doing
more environmentally than most in the oil industry, will
inevitably bid to drill along Alaska's Arctic Slope, despite the
fact that doing so will very likely destroy the wildlife and
aboriginal culture living there. It's the reason Pfizer, which
has substantial community service programs, invests little or
nothing in attempting to cure simple diseases that kill millions
worldwide, like malaria and tuberculosis, but will invest an
enormous amount researching baldness because they can make a
killing by selling its “cure” to the affluent.
Well-intentioned business leaders are actually prohibited by
this legal mandate from being socially and morally responsible.
Bob Hinkley, formerly a partner at the prestigious law firm of
Skadden Arps, took a hiatus from his practice after recognizing
the frightening truth of this. He describes the effect of the
corporation with a simple but apt analogy: “If you put a
whole bunch of children in a schoolyard, and don't restrict them
in any way, it would work for a while, but then the bullies in
the group would start to take over, and then you would need to
have rules. In the 1850s, we started to introduce this new kind
of person into the metaphorical schoolyard—the
corporation, which is basically an entity in which a whole bunch
of people get together backed by millions and sometimes billions
worth of capital. They became the bully in the
schoolyard.” Hinkley points out that at this point,
corporations are capable of outmaneuvering the legal system:
they have well-financed lobbying to create rules that they can
live with; they can readily move to jurisdictions with looser
laws. Sometimes, they aggressively flout the law, risking
prosecution because they have enough money to engage in long
drawn-out legal battles—and often they can even afford to
lose. He likens today's corporation to Hal, the computer in
2001: A Space Odyssey, which placed its own
survival above that of the crew and almost killed everyone on
board before its plug was pulled. “It's like that,”
Hinkley says with a short laugh. “They were programmed
incorrectly. We've introduced this thing into our society that
has no bounds on its pursuit of self-interest. It naturally
looks for ways to make money. Sometimes it finds legal ways, but
with no restrictions on its drive to make money other than what
is in the law books, it often tries to achieve its goal in ways
that harm the public interest.”
The corporation, writes Joel Bakan, author of The
Corporation, is “an externalizing machine.”
Corporations have never had to account for the damage that they
cause to third parties—their workers, communities, the
environment, consumers. In fact, there is a neat economic term
for all of this: “externalities.” Externalities are
figured into the cost-benefit analyses that all corporations use
to make business decisions. Is it cheaper to replace faulty
equipment or pay damages to workers who might be injured? Is it
more profitable to violate environmental laws and risk a fine or
to retool a plant to meet emissions standards? These choices
often cause irreparable harm to human beings and society at
large. Bakan writes, “Every cost [the corporation] can
unload onto someone else is a benefit to itself, a direct route
to profit.”
The logic of this economic machine seems staggeringly flawed:
that if each individual person and corporation shamelessly
pursues his, her, or its own self-interest, a positive outcome
will be created for all. It's become more than clear that it
doesn't work this way. But this logic is quintessentially
modernist. Our modern mechanistic mindset created capitalism,
the corporation, and our courts. However, it cannot deal with
the level of complexity resulting from the global
interconnectedness that it has been instrumental in
constructing. Mechanistic thinking is notoriously reductive and
rests on simple linear chains of cause and effect. Like any
mechanical device, it processes in one direction, along one line
of reasoning, oblivious to anything that gets in the way. As
Peter Senge, author of the classic The Fifth Discipline
and founding chair of the Society for Organizational Learning,
tells me, “You can't approach a business as if it were a
machine and expect it not to operate in blind, machine-like ways
vis-à-vis the larger communities and living systems of
which it's a part.”
But there is another way of seeing the corporation. Senge
says, “You can see it as a machine for producing money, or
you can see it as a human community.” How you think about
your work and how you function, he observes, are very different
depending on which view you hold. Toke Møller, of InterChange
ApS, agrees: “We need to wake up to understand that the
workplace is a human village. It's a living place. And as we are
waking up to the understanding that we are one people living on
the globe, we are in a shift between two paradigms.”
However, the human village in Møller's new paradigm is different
from the village of the premodern world. “The village has
to come back,” says Møller, “but this time with
consciousness”—conscious of itself as a living
system.
So, is the work of the moment to transform the entire
corporate machine into a collection of corporate villages? Yes,
but . . . is Meg Wheatley's answer—and the
“but” is a big one. “That's not my experience
of how life works,” she says. “From a living systems
perspective, once something has emerged, it's very hard to
change it. The big system that has emerged needs to
disintegrate.” Drawing on an example from the work of
evolution biologist Elisabet Sahtouris, she explains:
“When a caterpillar is beginning to transform, imaginal
cells from the butterfly start to appear inside the caterpillar
and the caterpillar's immune system destroys them. The first
response of the system to the new work, to the new models, is to
eat them alive because they are a threat. And this is when the
caterpillar is in its most voracious state.” Wheatley's
current efforts are focused on connecting the imaginal cells of
the new paradigm so that “they don't get eaten but get
connected so that we can grow, we can emerge into something much
more powerful. When the caterpillar finally loses the battle, it
turns into a goo—a complete mess—but it's that goo
that nourishes the imaginal cells that then turn into the
butterfly.”
Wheatley reasonably fears that this change will only come
through massive destruction and suffering. “Years ago, I
learned from Fritjof Capra, the physicist and writer, that we
already know how to create very powerful models of
sustainability,” she says emphatically. “I know that
we already know how to create high-performance organizations. So
the problem is not a lack of data. It's something much deeper
and much more frightening, which is that we are either getting
paralyzed by the paradigm that we're in or we just don't have
enough energy, enough will or courage to say, 'Enough!'”
Wheatley is right. It is deeper and more frightening, because
the problem is our own level of consciousness. Without
realizing it, most of us are caught up in the same mechanistic
mindset that invented the modern corporation. That mindset has
created our sense of separation from each other and from the
living systems of which we are a part.
By and large, Wheatley is walking away from trying to change
the machine itself. “It's not the time for
revolutions,” Toke Møller agrees. “Now is not the
moment to fight against the old. We need to step away from that
which doesn't work and begin to create that which works—to
enter into evolution.” Møller may be more
accurate than he realizes. “Revolution” is a
metaphor of the machine age with its wheels and engines, and
“evolution” pertains only to natural systems. And we
have to evolve our consciousness beyond the machine
mind that created the modern world and our modern selves.