David Gershon, founder and CEO of Empowerment Institute, is
considered one of the world's leading authorities on behavior
change and large system transformation. Over the past two
decades, David has developed a highly effective and robust
transformational technology considered by many to be the
He has applied this methodology to a number of initiatives.
Included amongst these was a global transformative event created
at the height of the cold war, the First Earth Run. In
partnership with the United Nation's Children's Fund (UNICEF)
and ABC Television, he organized the historic passing of a torch
of peace around the world. This simple and profound act of
global unity offered at a moment of great fear engaged the
participation of 25 million people in 62 countries, the world's
political leadership and through the media an estimated 20% of
the population on the planet. It was an extraordinary
confirmation of the efficacy of the empowerment tools.
David applies his empowerment and large system transformation
expertise to community, organizational and societal
transformation issues. His clients include cities, countries and
large organizations wishing to create behavior change amongst
their constituencies. The versatility of the empowerment tools
enable them to address issues ranging from organizational
culture change to low-income neighborhood revitalization; from
environmental behavior change to emergency preparedness.
Longitudinal research studies indicate the adopted behavior
changes are sustained over time.
His best selling book, co-written with Gail Straub,
Empowerment: The Art of Creating Your Life As You Want
It, has become a classic on the subject. Considered a
master personal growth trainer, he co-leads the Empowerment
Institute Certification Program–a school for practitioners
wishing to gain mastery in the empowerment transformational
tools and design templates. He has served on White House, United Nations and various international advisory committees addressing empowerment and large system transformation issues. His work has received considerable media attention and many honors.
Low Carbon Diet: A 30 Day Program to Lose 5000 Pounds--Be Part of the Global Warming Solution!Empowerment: The Art of Creating Your Life as You Want It
(Empowerment Institute; First edition, 2006)
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(High Point Press, 1989)
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Leading authority on behavior change and large system transformation.